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Category: Channel Partners

Channel Partners / Ecosystem / Financial / Pricing / Strategy

Strategy – Consumption Pricing : Don’t Forget the Channel

Consumption pricing has emerged as a popular pricing model for software-as-a-service (SaaS) organizations, offering several advantages over traditional perpetual licensing or subscription pricing. Consumption pricing enables SaaS providers to charge …

Channel Partners / Ecosystem / GTM / Marketing / Strategy

GTM – Top 6 Reasons Partner Ecosystems Fail to Meet Objectives

aBuilding a successful partner ecosystem is crucial for B2B businesses looking to expand their market reach and grow their revenue. Partnerships with Independent Software Vendors (ISVs), Independent Hardware Vendors (IHVs), …

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