Description
Documenting your target market segment, ideal customer profile, available channels products and differentiation are a critical part of developing your go-to-market strategy as well as driving your business planning objectives.
The Market Capture Template distill’s the key market objectives and positioning concisely. It calo helps unify the views across functional areas so everyone has a common perspective as the organization moves from planning to execution. While part of your messaging template toolbox, it also is essential aid to developing your investor pitch.
